After coming away triumphantly with the 2010 prize for the Decanter Specialist Wine Merchant of the Year Award, in 2011 SA Wines Online are back to uphold their title as a specialist in South African wine in the UK. In 2011, they find themselves up against some tough competition with retailers specialising from French wine to German but hope to come out on top for a second year running.
In the past year SA Wines Online have developed a new look website with more user friendly navigation, videos of the winelands, blogs and many other new features to educate and inspire the UK public to try and choose South African wines.
Kevin Gallagher, the Managing Director of SA Wines Online said that ’We have been helped by the tremendous improvements of quality, new varietals and great value for money currently offered by South African wines at all price points. Our UK customers are interested in discovering South African wines and are fascinated by the history of the South African wine industry and its development in the post Apartheid era as well as the new initiatives for sustainable production and the Bio Diversity program. The massive improvement in the quality and range of styles of South Africa’s own Pinotage is also a revelation to most wine drinkers’.
SA Wines Online hopes that their efforts this last year will be rewarded, either way they will continue to proudly fly the flag for the South African wine industry.